Planning Applications

Our experienced planning consultants provide expert advice and hands‑on support for all types of planning applications. From initial feasibility and strategy to preparing and submitting robust applications, we work with developers, commercial operators and homeowners to achieve planning permission.

Planning Applications – Expert Guidance from Start to Finish

Our experienced and personable planning consultants have been helping developers, commercial operators, and homeowners across England navigate the complex and ever-changing planning system with confidence.

Preparing considered, effective planning applications is at the heart of what we do, but our support goes far beyond the paperwork.
We guide you through every stage of the process:

  • Understanding your project aspirations;
  • Identifying the most effective planning strategy;
  • Engaging in public consultation and pre-application discussions;
  • Preparing and submitting robust applications;
  • Negotiating with case officers and key stakeholders.

Which Type of Planning Application Is Right for Me?

It depends on what you want to achieve – but the right planning strategy is key to success.
That’s why every project starts with an initial development appraisal. Within hours of research, we can advise you on:

  • Site potential and constraints;
  • Planning history and context;
  • Relevant local and national planning policies;
  • Applicable legislation, case law, and an understanding of comparable examples.

Example:
You want to build a single home on a plot of land. We will assess if the site has development potential and help you to decide on the best route, be it:

  • Pre-application advice;
  • Outline or full planning application;
  • Or if another application route might work such as Permission in Principle (PiP) etc. 

Our role is to help you navigate your options and put in place an informed, strategic approach that gives your application the best possible chance of success.

Our Approach to Planning Applications

We have experience in all application types, including:

  • Change of Use
  • Certificate of Lawfulness (CLEUD & CLOPUD)
  • Prior Approval
  • Retrospective Applications
  • Outline Planning
  • Full Planning
  • PiP

While each application type is different, our proven process remains the same:

1. Fact Finding

We get to know your project goals and timeline, explore site context and designations, review planning policy, and use bespoke mapping/data analysis to identify opportunities and constraints.

2. Strategy Setting

Every site and project is unique. We tailor a planning strategy specific to your aims.

3. Building the Team

We work with your chosen consultants or draw from our trusted network of third-party consultants, including: architects, ecologists, landscape designers, arboriculturists, heritage experts and others – to coordinate all required reports for a timely, robust submission.

4. Communication

From public consultation to planning committee, we handle engagement, write persuasive planning arguments, and present the case in the strongest possible light.

5. Application Preparation

We create meticulous, well-researched submissions that anticipate potential issues and present a compelling case.

6. Submission & Negotiation

We stay in close contact with the planning authority, managing timescales and resolving issues as they arise.

7. Decision & Next Steps

If approved, we guide you through commencement and planning conditions. If refused, we advise on amendments or an appeal.

Sectors We Work In

  • Residential – from self-builds to new housing developments of up to 10 units;
  • Commercial – offices, industrial units, retail, leisure;
  • Specialist – education, student housing, care homes, retirement living;
  • Householder – annexes, HMOs, small redevelopments.

Why Choose Us?

  • Nearly 20 years of expertise – helping homeowners, landowners, and businesses unlock the full potential of their sites;
  • Strategic and evidence-based – we build robust planning cases tailored to your goals, increasing the likelihood of success;
  • Collaborative approach – working seamlessly with our trusted network of architects, surveyors, and consultants to deliver the right solution;
  • Proven results – a strong track record in gaining planning approvals for householder projects, small rural schemes, new homes and self-build developments to bespoke commercial projects.

Your success is our success. Let’s work together to bring your project to life.

A team you can trust

Plainview Planning is an independent consultancy that has supported clients across England since 2008. We believe good planning starts with listening, and we take pride in offering clear, supportive advice. From homeowners and landowners to developers, farmers, and businesses, we think strategically to unlock site potential, achieve development goals, and build trusted relationships that last beyond each project.

Meet our team

Royal Town Planning Institute Accredited
Plainview Plannging Team

Some of our clients

Below are some of the commercial clients and organisations we work with. You can view all our recent projects or read our latest news and updates.

Thank you for making our dream come true! For almost 35 years, my wife and I had been trying to obtain planning permission to build our family home. After numerous refusals, we almost gave up hope but were recommended Plainview Planning. It was an absolute pleasure working with the team, who were professional, knowledgeable and effective throughout the process. I would highly recommend Plainview Planning to anyone who needs expert planning advice and guidance.

Mr Tann, Essex

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Seriously, we literally couldn’t have done it without you so on behalf on myself & the Directors of Hunter Vehicles Ltd, THANK YOU.

Hunter Vehicles Ltd, Harlow

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Throughout the entire application process everybody involved from the Plainview Planning team provided me with the very highest levels of courtesy, patience and above all professionalism. The positive outcome of this application clearly shows your business formula works. Once again thank you for taking on this application and getting the desired result.

Disdale Gordon, D and G LTD London

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After a previously stressful experience we needed someone to 'hold our hands' and, for my part, to feel like someone cared about our forever home project as much as we did. Their professional approach & expert knowledge was combined with a genuine desire for us to succeed. I felt reassured and supported throughout and I wish we had known about Plainview Planning sooner. I would not hesitate in recommending you to anyone considering a self-build.

Mrs Johnson, Hertfordshire

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I was recommended to contact Plainview Planning by my architect. I was very pleased with the professional service I received. They were efficient, timely, listened to my feedback and answered my questions. I was delighted with the outcome, and my appeal was successful.

Mrs Thomas, Kent

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I cannot recommend the Planview Planning team enough. They have supported us through the highs and lows of the process with compassion and professionalism. They are incredibly knowledgeable and have insights into the local area and process, are consummate professionals and above all are genuinely good, nice people. If you are reading this and need support / advice do not look any further. Thank you all for everything.

Mrs. Seymour, Essex

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Thank you for your hard work and dealing with my questions. The service provided has been great, onwards and upwards now for the next premises.

South Downs Fitness, West Sussex

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I would not hesitate to recommend Plainview Planning. The worry was taken away from me, and I felt confident that my change of use application was all being dealt with in a professional manner.

Mrs Powis-Jones, Gloucestershire

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I would fully recommend McLoughlin Planning Ltd; they handled my application for change of use of my Therapy Centre into residential use. They demonstrated a wealth of experience in the thorough way they prepared my planning application and kept the process moving, whilst keeping me informed at all times. I was delighted that they succeeded in getting my application passed which was by no means an easy task.

Amanda, West Sussex

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Just a few brief words to thank you for your much-needed contribution towards our recent planning approval. We had some stiff opposition. Nevertheless, you held us by the hand step by step - and you were proved right. I believe that by having Plainview Planning produce a planning statement, this was fundamental to our success - so well done. Best wishes to all the Plainview team.

Mr Morgan, London

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I would like to thank you for all your help. The quality of the application was outstanding and I wouldn't hesitate to use or recommend you in the future.

Mr Ganpatsingh, Surrey

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Thank you all so much for your help on this, you’ve made the process extremely easy.

Mr Moore, Essex

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Thank you so much for your faultless work in helping us get planning permission. You have been amazing, and we will always recommend you to others.

Mrs Faithful, East Hampshire

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When I finished reading your statement, I had a smile on my face. You made a complicated argument both simple and compelling - thank you.

Mr A Marler – Hertfordshire

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Plainview Planning are a professional team: they listen to what is being asked of them, then discuss and advise the route to take. They communicate in a timely fashion and there was never need for me to contact or chase them.

Mrs Taylor, Hampshire

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You successfully helped us to secure planning early last year. Your input was the turning point for the whole project, for which I am incredibly grateful.

Poppy Construction, Gloucestershire

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I have to say, from day one, I knew you would be instrumental to the whole venture succeeding - and I wasn't wrong. You have dealt with it all with gold standard professionalism, and I cannot thank you enough.

Mrs Young, East Yorkshire

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That is just fantastic news about the appeal win. You guys have done really well and we are most thankful. Well done to you and your clever, vigilant team.

Panacea Medical Centre, Sussex

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No other advisor would have achieved the result you have. Your knowledge, judgement, flexibility and patience left no stone unturned in pursuit of a positive outcome, despite poor prospects. It is extremely rare to work with advisors with the level of professionalism and integrity we have experienced working with you. At every stage we have been able to trust that you would offer the most appropriate advice and make the right judgements.

Mrs Shuttleworth, London

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I would like to say THANK YOU! The service was top class! The knowledge, advice, recommendation I received from the beginning to the end of my application was honest and professional! Thank you once again! I am beyond happy that this has settled in our favor!

Ms Jackowska, Essex

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